Tag Archives: marketing

How Lyudmyla leads semiotic research in a Moscow agency

In an interview to UT Blog, fresh PhD Lyudmyla Zaporozhtseva unveils how she leads semiotic research at a marketing research agency in Moscow. Continue reading

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Dream Job or Not? Part II

The adventures of Eveli, Head of International Marketing, continue… For Part I, look HERE. Day 5 – Bishkek, Kyrgystan (1) The flight leaves at 5 am, so we do not get much sleep. We make it to the hotel by … Continue reading

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Dream Job or Not? Part I

My name is Eveli; I work as Head of International Marketing at the University of Tartu and lead a team of international marketing specialists. We recruit international students to the university’s international bachelor’s and master’s programmes. I’ve often been told … Continue reading

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Career Podcast: How Anna Manages Her Marketing Jobs

Find out how student Anna landed her first jobs, what she does for a living, and what her dream career is. Continue reading

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Christmas Gift Idea: Infinity Scarf in Less Than an Hour

This is a tutorial for making an infinity scarf without knitting needles in under one hour, tested and presented by our students. Continue reading

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How To Become Rich with Semiotics?

Chris Arning, the owner of a marketing consultancy in the UK, talks about using semiotics commercially, selling the semiotic approach to clients, and setting up and promoting one’s consultancy business. Continue reading

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A Robot Salesman?

A small Tartu-based company has commissioned a team of robotics engineers at the University of Tartu’s Institute of Technology to build a prototype of a small, knee-high or slightly taller, advertising robot. It will be able to make sounds, move around, flash lights, offer candies or distribute flyers, and talk to people. Continue reading

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